Google Business Profile Optimization and Maps Marketing

When someone nearby searches for what you offer, Google shows a map and a short list of businesses. Those few businesses get the calls, the direction requests, and the walk-ins. Everyone below them gets almost nothing.

Google picks that list on three things: relevance, distance, and prominence. Relevance is how completely and accurately your profile describes what you actually do. Distance you can't change. Prominence is everything Google has learned about your business from reviews, from your website, and from the rest of the web.

Most profiles lose on relevance and prominence, not distance. Wrong primary category. Services left blank. Reviews that stopped two years ago. A profile that hasn't been touched since it was claimed.

eGumball has done this work since September 2007, through Google Places, Google My Business, and now Google Business Profile. We optimize the profile, keep your business information consistent everywhere Google looks, and check it every month, because Google changes and profiles drift.

Packages start at $289 per month.

Suspended profile? Failed verification?

Google now asks many businesses to verify by video, and it rejects recordings for reasons it doesn't explain. Others log in one morning to find the profile suspended with no warning and no working phone number to call.

We handle both. We walk you through what Google needs to see, file the appeal, and stay on it until the profile is live again. We've done this through every version of Google's verification process since 2007.

If your profile is down right now, call 1-800-890-8940. We answer 24 hours a day.

A Google Business Profile is free to claim, but claiming it is only step one. Ranking depends on hundreds of details Google checks behind the scenes, and missing one is enough to lose the spot to a competitor. We go through all of them.

eGumball was one of the first companies in local search, and we're the only brand from that era still operating under its own name. We incorporated in September 2007, when the product was called Google Local Business Center. We've serviced 61,000 accounts since.

That's not a tenure claim, it's a pattern-recognition claim. When Google changes how local ranking works, we've usually seen a version of it before, and we know within weeks whether it's permanent.

We first made the Inc. 5000 in 2010 at #679, then the Inc. 500 three years running - #89 in 2011, #73 in 2012, and #58 in 2013. We did it on renewals rather than replacements. Today a team of over 100 specialists does work that used to take 450 people. The difference goes into the price, which is why full service Google Business Profile optimization starts at $289 a month plus a one-time setup fee of $249, instead of the $1,500 a month an agency charges.

The map is where most local businesses get the fastest return, but it is one of four things we do.

Google Maps Marketing puts your business in the map results. SEO works on your website and its position in the ordinary web results below the map. Google Ads buys placement immediately rather than earning it. SEM runs all of it as one campaign instead of three invoices.

If you need the site itself built or rebuilt, we do website development too - with the search work handled during the build rather than retrofitted afterwards.

In Orange County? See Google Maps Marketing in Orange County.

Not sure which you need? We will tell you honestly, including when the answer is "none of them yet".